Eve 1k Questions 6 Answers 2 Best Answers 140 Points View Profile EveBeginner Asked: November 21, 20202020-11-21T21:06:12+05:30 2020-11-21T21:06:12+05:30In: Business What is the Difference Between Digital Marketing and Social Media Marketing? Hi, What is the Difference Between Digital Marketing and Social Media Marketing? Digital Marketing vs Social Media Marketing (SMM)? Which is better SMM or digital marketing? Share Facebook Related Questions What is the Difference Between Publicity and Public Relations? What is the Difference Between Audit and Review? 1 Answer Voted Recent CrazyMan 17 Questions 1k Answers 1k Best Answers 53k Points View Profile Best Answer CrazyMan Guru 2020-11-21T22:47:59+05:30Added an answer on November 21, 2020 at 10:47 pm Difference Between Digital Marketing and Social Media Marketing Digital Marketing and Social Media Marketing are often confused by new learners or even by the people working in these fields. Most people think doing social media marketing means they are doing digital marketing, but SMM (Social Media Marketing) is just part of digital marketing. Continue reading this article to know more about these two terms and understand the Difference Between Digital Marketing and Social Media Marketing. Digital Marketing is also known as online marketing, and it is a broad term and is used to represent any type of marketing, building brand awareness and promoting a product online using digital means and electronic platforms. Digital marketing can be categorized into organic and inorganic marketing. Organic marketing is the type of digital marketing where it usually is done through search engine optimization, and no money is spent on marketing. While in the inorganic form of digital marketing, the money is spent to promote and create brand awareness across digital platforms. Digital marketing has many types like – email marketing, e-commerce marketing, social media marketing, search engine marketing, content automation, etc. The digital marketing trends keep changing every couple of years, so digital markets should be aware of the latest marketing algorithms and trends for effective marketing. Social media marketing is the process of marketing, promoting, and creating brand awareness using social media platforms like – YouTube, Facebook, Instagram, Twitter, etc. In simple terms, social media allows you to do marketing processes directly to the people who are connected through social media platforms. Social media easily allows marketers to promote their products and raise any social issue. Social media platforms also provide various types of metrics that show user engagements, growth, and success of the marketing campaigns. Digital Marketing Vs. Social Media Marketing Digital marketing is done by implementing both online and offline methods, while social media marketing is done online. There are various channels and platforms to implement digital marketing, like a mobile advertisement, online advertising, SMS, television, etc. In contrast, social media marketing is based on social media platforms like – YouTube, Facebook, Twitter, Instagram, etc. The reach of social media marketing is faster than digital marketing. Digital marketing is the broader term, and social media marketing is a part of digital marketing. The best part of these marketing strategies is that marketers can choose the specific demographics, locations, time of marketing, and also track the success of the growth of marketing campaigns through various analytical tools provided. This is the main difference between Social Media Marketing and Digital Marketing. 1 Share Share Share on Facebook Share on Twitter Share on WhatsApp Share on LinkedIn You must login to add an answer.Continue with FacebookContinue with GoogleContinue with Twitteror use Username or email* Password* Captcha* Remember Me! Forgot Password?